How to Choose Your Nomad Type
This week we launched the PSFK exploration of the digital nomad class. It is a fantastic read that looks at benefits of remote working, the behavior driving it and the opportunities shifts in work are starting to provide. But as I read it, I felt it missed some critical information on van lifers and those taking a more analog approach to transient living. So here is a crash course in how to become a mobile digital nomad. Continue Reading
Understand the new features Pinterest offers that all retailers should and will be using this year.
In 2015, I created The Ultimate Guide to Pinterest and Instagram Advertising for NY NOW, a simple white paper designed to help upscale interiors, gift and home decor brand navigate the world of paid social advertising. Since that guide’s original launch, Instagram has grown in many ways; the number of Instagram users has grown by nearly 100 million and the platform rolled out many new features that can help retailers continue their paid and earned marketing successes. Continue Reading
Everything But The House’s online estate and antiques auction business is thriving –– with no help from Amazon, eBay or Etsy Continue Reading
Death, Story, Tolerance, and Conversations are Critical To Developing Healthy Communities Continue Reading
An interview with Patrón’s CMO on how they leveraged their little-known production and sustainability processes to challenge consumers to revisit the brand and build new market share with foodies