Browsing Tag


Marketing Metrics & ROI

Marketing 101: Short Form Video Content & How To Use GIFs

In the past year, I’ve been a part of many conversations in regards to our rapidly evolving digital marketing ecosphere. The conversations have ranged from simple, yet heated conversations about the best formats for Instagram, to how to implement advanced conversion strategies; how to set-up a Facebook ad account, to how to successfully track the full user journey from first to last click. Some of the questions have been brilliantly complex, some of them surprisingly simple.

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The Future Of Social Commerce

I can’t believe that MAGIC was a month ago. It feels like it was just yesterday. In true technology loving, fashionably marketing fashion girl style, I found space between statement necklace DIYing with Erica Domesek and livestreaming Continue Reading